PPC Case-Study

Financial Services

Financial Services Lead Generation

jetloan capital marketing case study

Web Design

The first step in our campaign was a website redesign. We established key data points to ensure the sitemap was user-friendly.

Search Engine Optimization

Utilizing keywords, user-experience & design, we implemented custom design to ensure lead-generation.

Pay Per Click Marketing

Our team had the benefit of having years of data to determine what had worked and what did not work.

Previously, the organic traffic and Google PPC efficiency was extremely volatile. PPC ads had an extremely low QS, resulting in ads not appearing for high-value keywords.

Scope Of Work

We rooted our marketing and sales plan in data that we acquired from industry research and previous marketing efforts.

  • Lead Generation
  • PPC Quality Scores
  • Competitive Research

The Results

Financial Services Lead Generation

Our Growth For 2019 Represented The Highest Revenue Year For Our Client.

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Organic Growth
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More Leads
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Project Duration

Three Month Goals

website development code

As any business owner knows, time is of the essence. 12-month goals are great, but lead-generation needs to start immediately.

BWM was tasked with creating a lead-generation campaign that would result in immediate leads flowing through the client’s CRM.

vision for the future

Our Goal Is To Create Sustainable Campaigns

This campaign ran for 3-months with amazing results. The client remains a client and we have continued to update & change campaigns for even better results.

The BWM goal is always to drive measurable, tracked results that we can scale for our clients, which we have done effectively with the financial services client, leading to continued growth & effectiveness.

Financial Services Lead Generation

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